Showing posts with tag: marketing creative process
A Review of 2017 Logo Redesigns
Logo redesigns can make a strong and subtle impact. Logos are a critical component of a company’s identity. They are a simple graphic representation of your brand that leaves the first impression for your customer or client. To keep a brand current, many companies will implement a brand refresh, which usually includes a logo redesign….
How To Make Working From Home Work For You
Working from home certainly has its perks. But the grass is not always greener. Adjusting from working full time in a shared office space, to working full time from home takes a little getting used to. Here is a glimpse into a day at the home-office, with tips to make working from home work for…
Tips for Sending Season’s Greetings
Every year, the holidays seem to creep up faster and faster. Stores have begun their Christmas displays before Halloween has ended. Time is running out, but it’s not too late to send your clients and customers a holiday greeting.
A Behind the Scenes Look at our Studio’s Creative Process
A lot goes on behind the scenes at the studio before we are ready to present layouts: creative kick-off meetings, research, brainstorming sessions, rough sketches, rough digital versions, a few rounds of cuts, repeat, some refinement, and then presentation time! For us, the creative process looks a lot like this: